Whether you’re looking to build your YouTube viewership or position yourself as an expert in your field, live streaming can be a powerful tool for getting your message out there. The problem, however, is getting people to show up to your video. Luckily, there are several tactics you can use to promote your live stream and drive viewers.
Start by scheduling your video in advance. This will allow your audience to set a reminder and plan on attending the broadcast. It also gives them the chance to share your live stream with friends and family who may not be on YouTube or have heard of you. Additionally, you can highlight your scheduled event in your branding assets. This includes channel art, social media posts, and even your email sequences.
Create a teaser video for your event. Similar to the way TV shows and movies release teasers, you should make a short clip or graphic that captures the excitement of your live event and lets viewers know they’ll want to tune in. Include the time and date of your broadcast and a registration link. This content can be posted on your social channels, website, and blog. Including this content in your email sequence will help you reach an even larger audience.
Make sure your gear is ready to go before going live. This includes the camera, mic, and any additional equipment you may need to make your broadcast more interactive. This is also the time to do a full equipment test run so you can ensure everything works as it should. If possible, have someone with you during your broadcast to chat with viewers and handle any questions that come up. They can also check the lighting and sound and make sure your batteries are charged.
You should always check the number of concurrent viewers for each of your live streams. Peak concurrent viewers indicate how many users are currently watching your video and helps you identify the best times for future broadcasts. Taking the time to monitor your live stream will ensure that you’re giving your audience the experience they deserve and will keep them coming back for more.
New Subscribers is a great metric to look at for your live stream as it indicates how many people have subscribed to your channel after watching your live video. This is a good indication that your content is relevant and compelling to your target audience, and the best way to encourage them to continue to engage with you and your brand.
Live streams can be a great way to increase engagement with your audience and generate leads for your business. By using the tips in this article, you can take your live stream to the next level and attract more followers to your YouTube channel. By creating engaging and valuable live videos, you can establish yourself as a trustworthy and authoritative voice in your industry and ultimately grow your business.youtube live stream views buy